Our blog

From hours to instant: why software beats manual benchmarking

Making more money with the help of AI tools. — Up until now, I’ve shared two posts discussing the AI tools I’ve incorporated into my...

read more

The value for VCs: Ready to See Smarter VC Portfolio Management?

The value for VCs: Ready to See Smarter VC Portfolio Management? For VCs, it means fewer surprises, better board performance, and faster growth across the portfolio. You get cleaner, comparable...

read more

Industry Averages Mislead. Peer-Based Benchmarks Reveal the Truth

1. Industry Benchmarks Are Broad — Too Broad Example: A “SaaS CAC of $1.20 per $1 of ARR” means little if you’re a Seed-stage PLG startup targeting SMBs — vs....

read more

Why Your P&L Alone Can Mislead You

Why Your P&L Alone Can Mislead You Every company makes mistakes—but the real risk is when those mistakes become the basis for future decisions. Sales forecasts and budgets built only...

read more

When owners of large, profitable companies fall asleep at the wheel

Tech debt part two — a deeper dive into product and business debt and the ripple effect on organizations — in part one...

read more

Who Is Matchita’s Ideal Customer — and Why Don’t They Know Their KPIs?

Of course, having a dedicated home office with ample storage, room for supplies, and a proper desk setup...

read more

CxOs need benchmarking to decide faster, smarter, and with confidence. Here’s why:

At the beginning of a home redesign, the client said she found herself "making much safer choices…

read more

Solving the right problem? Matchita shows what truly matters

Intro: Growth Doesn’t Come from Guesswork In the new AI-driven era, innovation moves fast—but so do mistakes. Startups and scale-ups are under constant pressure to act quickly, pivot smartly, and...

read more

Stop Flying Blind—Matchita Delivers AI Benchmarking for Private Companies

As a first-generation immigrant, money and networks weren’t given to me. So instead of going through the front door, I tried a back door approach...

read more